Not just another luxury home but a ‘branded’ luxury home. What? Why?
Luxury Homes are common in every developed city. They are built in the prime areas of these cities. They could be a modern skyscraper with a view of the city skyline. They have fancy addresses, are located on the Embassy belt, the main shopping district or situated along the coastline with panoramic sea view or view of the most beautiful sunsets. They are desired by everyone as their dream home. These homes have the state of art equipment and fittings, fancy switches, air-conditioned corridors and classy lift lobbies etc.
Branded Luxury Homes
Branded Luxury Homes sits at the top of the luxury homes. They too, are desired by all but are only owned by the discerning few. These luxury homes carry the trophy brand name and are associated with the brand the name suggests. They are typically priced 20 to 30% above the median price of the luxury homes in the same location. The premium is negligible to the buyers for they know they deserve the ultimate lifestyle.
They know their property will command a premium when they decide to resell at a later stage because of its scarcity and demand to the other UHNW globally. Despite the increase in the number of Ultra High Net Worth (UHNW) individuals and families and their demand of ultra-luxurious properties globally, these branded luxury homes don’t just spring up anywhere for they are highly selective of where they like to be seen or with whom (the local developers) they like to work with.
The Ritz-Carlton Residences, Cairnhill, Singapore
The Ritz-Carlton Residences is one the pioneers of the hotel branded luxury homes globally. The First Freehold strata-titled Ritz-Carlton Residences outside North America is in Singapore, on the highly coveted Cairnhill Road. Consisting of 56 large size apartments and 2 Penthouses, these ultra-luxurious homes are priced at S$9.5m and above. Find out more about The Ritz-Carlton Residences.
Here’s just some of the reason why UHNW buy The Ritz-Carlton Residences, Cairnhill, Singapore:
- Trophy Real Estate with the ultimate brand name.
- Professionally managed by the Ritz-Carlton Hotel Company – confidence in ownership.
- Legendary Ritz-Carlton Services with 24/7 Concierge and Security Services.
- Exclusive Single tower with just 58 apartments – private and prestige
- Assurance of quality in construction, design, servicing, and amenities.
- All large apartments in the building – like-minded families, with possibly similar social status.
- Prestigious location and access to main shopping, financial district and International schools.
- Owners’ benefit – Events and access/privileges to other Ritz-Carlton Properties globally.
- Availability of support staff when needed – housekeeping, babysitting and ad hoc requests.
- Full facilities on the home ground including 2 swimming pool, Tennis courts, gymnasium etc.
Legendary Ritz Carlton Hospitality and Services
Exclusive single tower block – Freehold, perpetual luxury home. Only 1 penthouse unit available for sale. Limited units of 3 and 4-bedroom units remaining. Talk to me today.
Singapore Prestigious Homes/Orangetee & Tie Pte Ltd.
Call +65 9669 9496 or +65 9380 2737